LAMC - Full Schedule 2011

LAMC 2011 Online Registration Closes On June 29th At http://LatinAlternative.com; 
Registration Will Increase From $199 To The Standard $299 At Walk Up

WEDNESDAY, JULY 6TH

-3:00pm – 5:00pm:          
LAMC Registration @ The Roosevelt Hotel
45 E. 45th St., Mezzanine Level

-6:00pm – 10:00pm:      
LAMC Music Night @ Central Park Summerstage
Presented by Jack Daniel’s 

Performances by Spanish music icons Jarabe De Palo, Mexican songstress Ely Guerra, Afro-Peruvian electronica folk artist Novalima and Miami’s DJ extraordinaire Mr. Pauer.

-8:00pm – 1:00am:         
LAMC Indie Showcase @ The Mercury Lounge
217 E. Houston St
Presented by Jack Daniel’s, Shure, Heineken, The ADS Group and Epiphone
Performances by Buenos Aires’ ethereal folk artist Pablo Malaurie, Venezuelan dance rockers La Vida Boheme, Chilean electro funk act Jazzimodo, Argentine electro group Poncho, Colombian rockers Superlitio and Miami’s soulful groovesters Elastic Bond.

THURSDAY, JULY 7TH

-9:00am – 5:00pm:
LAMC Registration, Panels & Exhibits @ The Roosevelt Hotel, Mezzanine Level

-11:30am – 12:45pm:      
PANEL: @DIGITAL: Engaging Your Audience & Monetizing Music
Presented by Terra

PanelistsLaura Gomez - Twitter
Humberto Carmona – IODA
Juan Jose Duran – YouTube
 J Sider - RootMusic
Jack DeYoung - Grooveshark
Cesar Martinez – Terra
Henry D’Arthenay – La Vida Boheme

-2:00pm – 3:15 pm:         
PANEL: THIS IS RADIO CLASH: Bridging the Terrestrial and Digital Divide

Panelists:
Ariana Morgenstern - KCRW
Doug Sterne – Pandora
Anya Grundmann – NPR Music
Nelson Albareda – Eventus/National Latino Broadcasting
Bryan Calhoun – SoundExchange
DJ Chilly – KEXP
Alfred Souza – Clear Channel Digital
Jessica Weber – Co-Sign Collective

-6:30pm - 9:00pm:           
LAMC Acoustic Showcase @ SOB’s
204 Varick Street 
Presented by Jack Daniel’s, Epiphone and Red Bull Panamerika

Enjoy the sounds of an intimate evening of acoustic performances by
Cuarto Poder, No Te Va Gustar, La Vida Boheme, Diego Garcia, 
Ely Guerra, Hello Seahorse!, Napoleon Solo, Superlitio, Gaby Moreno and One Chot.

-9:30pm - 1:30am:            
LAMC Showcase @ Bowery Ballroom
6 Delancey St

Presented by Jack Daniel’s, Heineken and CMJ

Performances by New York City’s romantic troubadour Diego Garcia, Uruguayan 
rockers No Te Va Gustar, Mexican jazzy chanteuse Ximena Sariñana, Venezuelan rap crew 
Cuarto Poder, Spanish indie pop act Napoleon Solo and Chilean piano rocker Francisca Valenzuela.

FRIDAY, JULY 8TH

-9:00am – 5:00pm:
LAMC Registration, Panels & Exhibits @ The Roosevelt Hotel, Mezzanine Level

-11:30am – 12:30 pm:     
PANEL: PATRONS OF THE ARTS: Who Are Today's Music Investors?
Panelists:
Angel Gambino – Sonico (FN Box Limited) 
Alex Rossi – Latin Idea Ventures
Michael Rucker – Fania Records
Larry Miller – Co-founder of Or Music (Los Lonely Boys, Matisyahu)
Juan Miguel Marin – producer of La Casa del Ritmo

-1:30pm – 2:45pm:          
PANEL: 99 PROBLEMS: And Putting Together A Tour Shouldn’t Be One 
Panelists:
Emily Simonitsch – Live Nation
Amy Davidman – The Windish Agency
Steve Berlin – Los Lobos
Eddie Cota – Levitt Pavilion
Rachel Chanoff – Celebrate Brooklyn
Manuel Moran – Live Nation
Alicia Zertuche - SXSW
Cristian Naselli – One World Marketing Group

-3:15pm – 4:30pm:        
PANEL: SOY TU BRAND: Latin Music and the Art of Sponsorship, Branding & Licensing
Panelists:
Carolyn Concepcion – Heineken
Sara Matarazzo – Search Party Music
Ed Carias  - Brown-Forman (Jack Daniel’s)
Angela Martinez - Entertainment Attorney & Personal Artist Manager (Pitbull, etc)
Josh Norek – Nacional Records
Javier Farfan - PepsiCo
Rob Filomena - Muuseme

-7:30pm – 11:00pm:        
LAMC/Celebrate Brooklyn Show @ Prospect Park Bandshell
Presented by Jack Daniel’s

Enjoy the outdoors under the stars in Brooklyn with LAMC and 
Celebrate Brooklyn featuring performances by Los Angeles’ rock legends Los Lobos, 
Mexican indie rock sensation Hello Seahorse!, New York City’s dreamy rock act Zigmat.

This event is free and open to the public.

SATURDAY, JULY 9TH

3:00pm –7:00pm:
LAMC/Central Park Summerstage Show @ Rumsey Playfield
Presented by Jack Daniel’s 

An afternoon of sunshine in the park and música by Afro-Colombian 
hip hop act ChocQuibTown, Dominican electro merengue act Rita Indiana, 
Brooklyn’s funky multi-instrumentalist Ursula 1000 and New York City’s 
dynamic DJ duo Uproot Andy and Geko Jones (of Que Bajo?!).

9:00pm –‘til the cows come home          
LAMC and Jack Daniel’s “Local Bands We Love” Showcase @ D’Antigua
84-16 Northern Blvd in Queens

Some LAMC late-night action in Queens with up and coming homegrown talent 
featuring Mexican Dubwiser, Elastic Bond, One Chot, Estados Alterados and Una Via.

With a warm welcome from the Big Apple, the biggest event in the world for cutting-edge Latin music will return to the Roosevelt Hotel in New York City from July 6th – 9th.  Featuring leading artists as well as many of the music industry’s most prominent decision-makers, the highly-anticipated 12th Annual Latin Alternative Music Conference (LAMC) is a “must play” event for developing and established acts alike. The artists for this summer's Central Park SummerStage and Celebrate Brooklyn showcases range from Mexican indie rock sensation Hello Seahorse! and Dominican electro merengue act Rita Indiana to Afro-Colombian hip hop act Choc Quib Town and Los Angeles’ rock legends Los Lobos.

"Jack Daniel's is very proud to once again be the presenting sponsor for LAMC,” says Ed Carias, Jack Daniel’s Division Marketing Manager, Hispanic. “In its 12th year, the LAMC is unique event with a great tradition of providing artists with an opportunity to showcase their talents. Similarly Jack Daniel’s is a brand built on the tradition of quality, heritage and authenticity. LAMC provides Jack an opportunity to connect with its ‘friends’ in a very real way, through our joint passion for music.”

This year's highly relevant and timely panels will include many of the music industry’s most prominent decision-makers discussing the following topics:

- SOY TU BRAND: Latin Music and the Art of Sponsorship, Branding & Licensing
- @Digital: Engaging Your Audience & Monetizing Music

- 99 Problems: And Putting Together A Tour Shouldn’t Be One
- THIS IS RADIO CLASH: Bridging the Terrestrial and Digital Divide  
- PATRONS OF THE ARTS: Who Are Today’s Music Investors?

With past conferences averaging more than 1,250 music industry attendees and 25,000 concert fans each year, the 12th LAMC promises to be yet another exciting year.  This four day conference providing networking opportunities with the genre’s leading artists, music entrepreneurs, journalists, marketers, managers and programmers, is the most extensive to be offered by a Latin music conference to date.

For more information on the Latin Alternative Music Conference please visit 
www.LatinAlternative.com